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Product
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Industry Overview
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Mid Market Brands
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About
Overview
Newsroom
Blog
Team
Investors
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July 9, 2018
Predicta
Product Features: Who Cares and About What?

Identifying what product features your consumers care about most is key to creating the most powerful product marketing possible, not to mention the most powerful products!

Product Features: Who Cares and About What?
Predicta
May 7, 2018

The Best Consumers Have Huge Egos

Predicta
May 7, 2018
The Best Consumers Have Huge Egos

Or, how to take advantage of highly motivated consumers and perfect your product features.

Tagged: marketing, product development, consumer insights

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Predicta
April 20, 2018

How to Produce Authentic and Relevant Marketing

Predicta
April 20, 2018
How to Produce Authentic and Relevant Marketing

Gen Z: the next big consumer group that finds your marketing irrelevant.

Tagged: marketing, brand

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Predicta
April 20, 2018

Patriot Games

Predicta
April 20, 2018
Patriot Games

Patriotism used to be so easy. Until recently, consumer product companies could express patriotism without upsetting citizens, and brands could even reap the rewards of waving a flag.

Predicta
April 20, 2018

Eastworld

Predicta
April 20, 2018
Eastworld

One day sooner than we think, there will be machines that can detect your every desire, preference, and prejudice... This is the promise of Artificial Intelligence

Tagged: artificial intelligence, product development, business technology

Predicta
April 18, 2018

The Product

Predicta
April 18, 2018
The Product

All hail the product, but also the product manager. Some of the best-selling products ever were the result of a Product Manager’s bold bets on the future of consumer taste.

Tagged: product development, brand, marketing, business technology

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