Meet Predicta: applying artificial intelligence for detailed brand analysis and automated market intelligence.
Simply put, Predicta generates actionable insights by analyzing and interpreting online consumer conversations about your brand and competitors’ brands. Predicta accomplishes this automatically and continuously using advanced AI techniques. As the market changes, as consumer preferences shift, and as new products are released, Predicta generates automated SWOT analyses for brands and products over time — based on real customer reviews, professional reviews, blogs, forums, social media, and more — distilling them into intuitive and actionable data visualizations. These market insights provide a solution for business professionals across the entire organization, so that you can make more informed decisions.
Product Line & Brand Managers
Analyze the Market
Understand your brand and competitors’ position in the market
Deepen situational awareness across the competitive landscape
Strategically search for true white space opportunities in new growth markets
Catch disruptive trends as early as possible
Determine real-time opportunities based on shifting consumer sentiments
Strategically create campaigns based on new market insights
Develop products to exploit white space opportunities
Track product line/brand success in new markets
Allocate marketing dollars based on which strategy and tactics truly work
Answer strategic business questions based on consumer acceptance
Benchmark against financial performance
Produce consumer insights to identify how the market is changing